JV

Christian Talent

@jvh40

2d ago
Home/Talent/@jvh40

President & CEO, CRANE & ELDER LLC

Plymouth, MI, USA
executive
Jennifer Van Hala is an accomplished global leader with a two-decade track record of repeated successes in SaaS, ERP, GTM, Business Operations, Revenue Growth, Market Expansion, Consulting, Professional Services, and Supply Chain. 

Jennifer can be engaged as a full-time employee, on a fractional basis, or on an ad-hoc consulting basis.  Her expertise includes:

Increasing Margin and Profitability

Lowering Total Acquisition Costs, Operating Costs, Cost of Sales and Cost of Goods Sold

Improving Customer Satisfaction, Lifetime Customer Value & Customer Retention, Renewals & Expansions

Defining & Optimizing Business Operations & Processes

Centralizing Functions & Standing Up New Organizations

Architecting New Business Models, Operating Models & Revenue Streams

Increasing Total & Recurring Revenues, and Decreasing Churn

Enabling Sales, Increasing Pipeline, and Expanding Markets

Implementing SAP, Leading SaaS, ERP, Digital Transformation, and Strategic Initiatives

E2E Procurement, Inventory Management & Production Planning 

Leveraging Advanced Technology to Drive Efficiency & Scale for Volume

Resource Management & Workforce Planning



To speak with Jennifer:
Jennifer.Van.Hala@CraneAndElder.com 
JVH40@icloud.com
248-308-6192
https://www.linkedin.com/in/jen-van-hala/
https://craneandelder.com/

Work Preferences

full-time
part-time
contract
remote
relocation-domestic
relocation-international

Work Experience

PeriodTitleCompany
2025 - PresentPresident & CEOCRANE & ELDER, LLC
2021 - 2024Vice President, Global Go-To-MarketSAP
2017 - 2021Vice President, Operations & ProgramsSAP
2011 - 2017Vice President, Market Expansion, North AmericaSAP
2005 - 2011Senior Director & Head of Resource Management, North America ConsultingSAP
2001 - 2005Senior Consulting Manager, North America ConsultingSAP
1997 - 2001Senior Consultant- Materials Management & Production Planning, North America ConsultingSAP
1994 - 1996Senior BuyerCharlotte Mecklenburg Hospital Authority
1992 - 1994BuyerIBM

Education

PeriodDegreeSchool
1996 - 1997MBAUniversity of Texas at Arlington, TX
1988 - 1992BAMichigan State University
Member since March 2025